Whether you're just getting started, figuring out how to fill in knowledge gaps, training your team on SEO fundamentals, this is the Whiteboard Friday episode for you! With over a decade of experience in the SEO space, Moz’s head of content, Jo Cameron, dives into her own learning journey and talks through everything from understanding your resources and your budget to strategies to keep you on track in real-world projects.
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Video Transcription
Hello, everyone, and welcome to this edition of Whiteboard Friday. I wanted to talk you through a topic that is close to my heart, which is how to learn SEO. I'm Jo. I'm the head of content here at Moz, and I feel like I've been learning SEO for the better part of a decade. So I feel like I can speak from experience, although I do know that everyone's methods for learning new information, whatever it is, is different.
To get started, I'll take you through how you might want to begin to learn SEO, whether you're getting started from scratch or you're already working in SEO and you're figuring out how to fill in knowledge gaps. Or maybe you have a team and you would like to train them up and get them ramped up on some fundamental SEO topics.
So I'll dive into my own learning journey when I was learning SEO and the fundamentals of SEO. I'll also talk through understanding your resources and your budget so that you can achieve your goals in the time and budget available to you. I'll also talk about a few additional strategies to keep you on track, including topic immersion and applying your learning knowledge to real-world projects.
Why learn SEO?
