Link building is obviously one of the most important steps in your journey towards achieving that perfect SEO score.
Based on the kind of business[1] that you are involved with and based on your target customer, it is true that your SEO measures, as well as your Link building techniques, are going to differ. The practice of link building[2] and the art of creating a great link profile can immensely help your business meet its end goals. Again, this end goal is going to differ from business to business, whether it is a B2B business or a B2C business.
Over the surface, we all know that building links helps in building relationships. These relationships are an important pursuit for the growth of any kind of business. Regardless of the fact of you being a B2B business or a B2C business, strong links will always help you earn a referral, which will stabilize or increase the traffic to your website; hence, more leads and more sales. Lastly, when you take care of your link building activities seriously, either as a B2B business or a B2C business, you help promote your brand.
Now that we have briefly discussed the relevance of link building for B2B business as well as a B2C business, it is time to ponder over the next obvious question: What is the difference between B2B and B2C link building tactics? Or is there is a wide difference between the tactics followed for the two? Can tactics for the two be interchangeably used? We will know as we move ahead in this blog post. However, before we jump into the meat of the blog post, here is a brief explanation about B2B business and B2C business.
B2B business vs B2C business
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