If the last day of MozCon felt like it went too fast or if you forgot everything that happened today (we wouldn't judge — there were so many insights), don't fret. We captured all of day three's takeaways so you could relive the magic of day three. 

Don't forget to check out all the photos with Roger from the photobooth! They're available here in the MozCon Facebook group. Plus: You asked and we delivered: the 2019 MozCon speaker walk-on playlist is now live and available here for your streaming pleasure. 
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Cindy Krum— Fraggles, Mobile-First Indexing, & the SERP of the Future 

If you were hit with an instant wave of nostalgia after hearing Cindy's walk out music, then you are in good company[2] and you probably were not disappointed in the slightest by Cindy’s talk on Fraggles.

First learning of the day: Fraggles. Fragment + Handles. A piece of information and an anchor that scrolls directly to the information on the page @Suzzicks #MozCon[3][4]

— Warrior Forum (@warriorforum) July 17, 2019[5]
  • “Fraggles” are fragments + handles. A fragment is a piece of info on a page. A handle is something like a bookmark, jump link, or named anchor — they help people navigate through long pages to get what they’re looking for faster.
  • Ranking pages is an inefficient way to answer questions. One page can answer innumerable questions, so Google’s now can pull a single answer from multiple parts of your page, skipping sections they don’t think are as useful for a particular answer.
  • The implications for voice are huge! It means you don’t have to listen to your voice device spout off a page’s worth of text before your

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