Video: The cloud in 2018: What we have learned so far
One common characteristics of the most valuable internet companies in the world is their ability to scale. The adoption of data, wireless networks, social, mobile, and video technologies is driving the need for designing innovation that can scale at unprecedented rates[1].
The brilliant 2018 Internet Trends presentation from KPCB[2] highlights the importance of innovation at scale across multiple sectors, products, and services.
Read also: Digital disruption: How to create a culture of innovation[3]
Most Valuable Internet Companies 2018 (Image: 2018 Internet Trends - KPCB)
The innovation requirements today means that every company is a technology company. Every company is also a data company that must operate like a software company -- agile, adaptive, experimental, and design focused.
Data growth projections from IDC (Image: 2018 Internet Trends - KPCB) 
Internet and social networking adoption (Image: 2018 Internet Trends - KPCB) 
Wi-Fi Global Adoption (Image: 2018 Internet Trends - KPCB) 
Mobile video adoption (Image: Cathy Kading via LinkedIn) 
e-Commerce as percentage of retail sales (Image: 2018 Internet Trends - KPCB)
So, how can companies design platforms that can scale at this incredible rates?
Read also: To succeed at digital transformation, focus on customers and innovation[4]
Given the changing expectations of the connected customer[5], companies that fail to innovate with security, reliability, and scale will not be able to compete in a hyper-connected, knowledge sharing economy.
To better understand innovation at scale principles, I connected with two innovation experts that have worked as both practitioners and trusted advisers as it relates to defining and